28 Early Black Friday Deals of 2023: Here’s What AD’s Editors Are Shopping

The holiday season can be overwhelming for so many reasons. Shopping the best early Black Friday deals of 2023 shouldn’t be one of them. That’s why we’re here rounding up all the Black Friday sales we’re personally most excited about, sorted by category for your viewing pleasure. We’ve been keeping tabs on furniture, mattresses, and pretty much every other gadget you can imagine, as well as curated lists from major retailers like Target and Amazon, too. We highly encourage taking your time–we’re just getting started with the holiday gifts after all–and searching for the lowest prices. Plus, if last year is any indication, we’ll see even bigger deals leading up to the shopping event (yes, even bigger than the best Prime Day deals), so we’re updating this list starting now with the best Black Friday Deals 2023 has on deck.

Best Early Black Friday Deals (So Far)

Appliances & Electronics

We’ve got our eyes on lots of Target items ahead of the shopping season (you can also peruse some of the Best Target deals here). A few standouts we’d definitely check out include the retailer’s selection of kitchen appliances like this single cup Keurig, smart TVs, and great deals on designer furniture from their collabs with Justina Blakeney and Studio McGee.

Keurig K-Mini Single-Serve Coffee Maker

VIZIO V-Series 55″ Class 4K Smart TV

You already know that anything smart-home and Alexa-operated is going to be on sale at Amazon, including Fire TV sticks and other Amazon devices. We rounded up the best early Amazon Black Friday deals that’ve piqued our interest, including iRobot Roombas, iPads, MacBooks, Fitbit fitness trackers, 4k TVs and smart watches, like the Apple Watch Series 8 for just 25% off. If you’re looking for tech deals, Amazon is the place. Oh, don’t forget AirPods Pro and AirPods Max, both of which are already marked down.

JBL Tune 510BT Wireless On-Ear Headphones

iRobot Roomba i4 Robot Vacuum

Make 2023 the year you upgrade your home theater. From now through October 29, Sonos is offering up to 20% off select home theater sets. These will level up your house parties, movie nights, and solo dance sessions. (They also make stellar housewarming gifts.)

Sonos Premium Entertainment Set with Arc

We love a good air purifier around these parts–especially when it’s dry and dusty inside this time of year. Head over to Molekule for 20% off purifiers through Sunday. The Air Mini+ is especially effective for rooms up to 250 square feet, and it’s easy on the eyes.

If you’re planning on spending a lot of time at home this season (same!), might we suggest a smart TV like this one from LG? You can also pick up clutch holiday deals like Dyson’s V15 Detect vacuum, which can sense microscopic dust.

LG 48″ Class A2 Series OLED 4K UHD Smart TV

Dyson V15 Detect Extra Cordless Vacuum

One of the top brands in the smart-home space, Samsung does more than just make phones and smart watches. The brand’s next-gen 4K TVs are some of the most popular around, while their smart vacuums, laundry, refrigerators, and other kitchen appliances are nothing to sniff at. Their Bespoke Jet Vacuums rival Dyson and The Frame TV is one of the most elegant solutions for those who see a TV as an eye sore. Right now, you can save up to $1,000 on Frame TVs, up to $350 on vacuums or snag some new earbuds for $40 off. Christmas morning is already here.

55″ Class The Frame QLED 4K LS03B

SAMSUNG BESPOKE Jet Cordless Stick Vacuum Cleaner w/ Clean Station

Kitchen & Dining

Food52 has marked down more than 400 items ahead of Black Friday. Had your eye on some new kitchen equipment as of late? Now is the time to go for it! We love these durable oven mitts so much that we don’t mind keeping them on display, and the ceramic dinnerware set is a lovely gift for a new homeowner.

Five Two Silicone Oven Mitts (Set of 2)

Casafina Modern Classic Ceramic Dinnerware

Sur la Table’s early Black Friday deals are on, with up to 60% off ahead of the Cyber Week sales events. Choose from Le Creuset, All-Clad, and more. We also spotted a sweet deal on a Zwilling knife set and the lowest prices of the season on Breville ovens.

Le Creuset Signature Chef’s Oven

Zwilling J.A. Henckels Four Star 8-Piece Knife Block Set

Dorai’s cult-favorite diatomaceous earth products help keep your home mess-free while looking sleek and design-forward. For the brand’s Howl-O-Ween sale (happening now through Tuesday, October 31, take 20% off all pet products, including this water-absorbing dog bowl stone. Take up to 20% off bundles, including pet bowls, bath stones, dish pads, sink caddies and more.

Furniture & Decor

Black Friday and Cyber Monday are the perfect time to stock up on furniture and wall decor. There’s a major home sale going on at Anthropologie ahead of Thanksgiving, with 30% off percent off select home items. The brand’s promotions include thousands of full-priced items, like furniture, candles and mirrors. The real deals, however, are yet to come, so take a peek closer to Black Friday for more. Check out the rest of team Clever’s Anthro sale picks here.

Looking to upgrade your mattress before the holiday shipping rush? Dreamcloud just marked down its mattresses 50% off. Its classic hybrid mattress is a bestseller for a reason: It’s supportive but soft, thick, and it doesn’t trap heat.

Now through Cyber Monday, you can take 20% off sitewide at Brooklinen. The sale (which we wrote about here) includes crisp percale-cotton sheet sets, breathable linen duvet covers, and super plush bath towels and robes (all of which, might we add, would make excellent holiday gifts).

Luxe Sateen Core Sheet Set

Avocado’s Holiday Sneak Peek is on as we inch closer to Cyber Week. Everything (yes, everything) is marked down 10% for a limited time, from its eco-conscious mattresses and bedding to its stately bed frames and platforms. Get in on the deals with the code HOLIDAY.

Malibu Platform Bed Frame

Tons of already on-sale inventory at Design Within Reach is an extra 20% off with the code EXTRA20. We’re eyeing the ultra-modern Danish Ten Table for hosting holiday gatherings, and the Risa Recliner looks like the perfect place to sit after your third helping of Thanksgiving dinner.

Ahead of Black Friday and Cyber Monday sales, Crane & Canopy has knocked back prices by up to 60% on bedding and decor. There are a number of duvet covers and shams marked way down, plus throw pillows, shower curtains and more.

The French Blue Lines Shower Curtain

Plush White Towel Essentials Bundle

Take up to 50% off furniture at Urban for a limited time. Score more great deals on coffee tables, dining tables and bedroom furniture while the furniture sale lasts. You can also save an extra 40% on already-discounted sale goods (including men’s and women’s clothes) at checkout, making for some of the best prices of the season.

Brisbane Shoe Storage Rack

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