Amazon and Alphabet Bet Big on AI. Why History Says It's Time to Buy Both Stocks


While Microsoft has backed off some leases recently with its data center buildout, both Amazon (NASDAQ: AMZN) and Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) look prepared to go full steam ahead.

Microsoft still plans to spend around $80 billion on infrastructure capital expenditures (capex) for artificial intelligence (AI) this fiscal year, but its fiscal year ends in June, only a couple of months from now. However, it’s pausing some early-stage projects, apparently because its needs and those of its AI partner OpenAI are moving in different directions. For its part, OpenAI is looking to build out its own capacity; it’s part of Project Stargate, which plans to spend $500 billion on AI data centers over the next few years.

However, Amazon and Alphabet both plan to spend big in 2025. Alphabet recently reiterated that it would spend $75 billion in data center capex this year, while Alphabet plans to spend around $100 billion. The potential impact of tariffs is not changing their plans.

In a letter to shareholders this month, Amazon CEO Andy Jassy called AI “a once-in-a-lifetime reinvention of everything we know,” and said that that it’s “moving faster than almost anything technology has ever seen.”

Meanwhile, at the recent Google Cloud Next ’25 conference in Las Vegas, Alphabet CEO Sundar Pichai said “the opportunity with AI is as big as it gets.”

History suggests that Amazon and Alphabet’s expenditures will pay off. Amazon has a long history of spending big on capex to build its business. It built an entire warehousing and logistics network from scratch in order to speed up delivery of the goods it sold. This was pricey, but helped turn the company into the e-commerce behemoth it is today.

It then turned around and did the same thing with cloud computing, basically inventing the infrastructure-as-a-service industry with Amazon Web Services (AWS), which is now its most profitable business. Many analysts initially questioned the company’s spending plans for building out AWS and doubted it would become a profitable business.

Alphabet also built out its Google Cloud business spending with a lot in up-front costs, and endured initial losses. However, the fruits of this labor began to shine through last quarter when the Google Cloud segment hit a profitability inflection point, with operating income soaring 142% to $2.1 billion.

Back in 2017, analysts at Goldman Sachs recognized a “historical relationship between accelerated investment periods and revenue reacceleration” at Amazon. They also noted that Amazon’s stock outperformed following these cycles of intensive investment.



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